Political spending could surpass $821 million by 2024 in Arizona
According to AdImpact, political spending will top $10 billion in the 2024 election cycle.
According to the firm, political spending increased from $4 billion to $9 billion between 2018 and 2020.
When it comes to influence on the national stage, Arizona is arguably at its political zenith, according to the CEO of Noble Predictive Insights.
The $821 million that is anticipated to be spent here is only surpassed by California's far higher population.
By 2024, the expenditure will amount to almost $245 per vote cast, coming in second place after Nevada's roughly $378 per vote.
Broadcast TV will receive about half of all national spending.
According to AdImpact, $5.1 billion indicates a little decrease from 2020.